Snoop Dogg @ snoopdogg.cfd
Calvin Cordozar Broadus Jr., better known by his stage name Snoop Dogg, is an American rapper, record producer, and actor. Widely regarded as one of the greatest and most influential rappers of all time, Snoop has sold over 23 million albums in the United States and 35 million albums worldwide.
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Recent News
Martha and Snoop Dogg Just Won an Emmy
The dynamic duo of Martha Stewart and Snoop Dogg were recently awarded an Emmy for their collaborative work, with both stars expressing their excitement about the recognition.
New Album "Iz It a Crime" Released
Snoop Dogg has dropped his latest album "Iz It a Crime" featuring collaborations with Sexyy Red, Wiz Khalifa, and Pharrell. The album is now available on all streaming platforms.
Doggyland Joins Kidz Bop Tour
Snoop Dogg's children's entertainment brand Doggyland will be joining this summer's Kidz Bop tour, bringing family-friendly entertainment to venues across the country.
Emmy Award Win with Martha Stewart
Martha Stewart and Snoop Dogg have cemented their status as television's most unlikely yet beloved duo by winning an Emmy Award for their collaborative work. The pair, who have been working together on various projects including their popular "Martha & Snoop's Potluck Dinner Party," expressed being "thrilled" with the recognition.
Their chemistry on screen has captivated audiences for years, blending Martha's homemaking expertise with Snoop's laid-back personality to create entertaining content that crosses demographic boundaries.
The Emmy win represents another milestone in Snoop's increasingly diverse entertainment career, which has expanded far beyond music into television, business ventures, and family entertainment.
"Iz It a Crime" Album Release
Snoop Dogg has released his new album "Iz It a Crime," featuring collaborations with Sexyy Red, Wiz Khalifa, and Pharrell. The album continues Snoop's legacy of creating distinctive West Coast hip-hop while incorporating contemporary sounds and artists.
This release follows his 2024 album "Missionary," which was produced by Dr. Dre and served as a spiritual sequel to his debut album "Doggystyle." With "Iz It a Crime," Snoop demonstrates his continued relevance and ability to evolve as an artist while maintaining his signature style.
The album showcases Snoop's versatility and his ability to collaborate with artists across generations, cementing his position as a hip-hop elder statesman who remains culturally relevant.
Available on all major streaming platforms, the album has already generated significant buzz among fans and critics alike, with several tracks gaining traction on social media platforms.
NBC New Year's Eve Special Announcement
Snoop Dogg is set to host an NBC New Year's Eve special, adding another high-profile television appearance to his growing media portfolio. The announcement comes as Snoop continues to expand his presence in mainstream entertainment beyond music.
Special Announcement
NBC has confirmed that Snoop Dogg will headline their New Year's Eve programming, bringing his unique personality and entertainment style to the holiday celebration.
Growing TV Presence
This special adds to Snoop's impressive television resume, which includes his role as a coach on "The Voice," his cooking show with Martha Stewart, and numerous other hosting and guest appearances.
Mainstream Appeal
The selection of Snoop for this prime-time holiday special demonstrates his broad appeal across diverse audiences and his evolution into a family-friendly entertainment figure.
Snoop Dogg's Doggyland Joins Kidz Bop Tour
Expanding his reach into family entertainment, Snoop Dogg's children's brand Doggyland will be joining this summer's Kidz Bop tour. This collaboration brings Snoop's kid-friendly content to venues across the country, further establishing his presence in the family entertainment space.
Doggyland, which features animated characters and educational content for children, represents Snoop's commitment to creating positive media for young audiences. The partnership with Kidz Bop, known for their child-friendly versions of popular songs, creates a natural synergy that appeals to families looking for age-appropriate entertainment.
This move continues Snoop's remarkable career evolution from gangsta rap pioneer to multi-faceted entertainer with appeal across generations and demographics.
Snoop as a Father and Grandfather
Family Man
In a recent interview, Snoop Dogg opened up about his role as a father and grandfather, sharing insights into his family life that fans rarely get to see. Despite his public persona, Snoop revealed the importance he places on family relationships and his approach to parenting and grandparenting.
Married to his high school sweetheart Shante Taylor since 1997, Snoop has maintained a strong family foundation throughout his career in the spotlight.
Proud Grandfather
Snoop is now the grandfather to seven grandchildren, a role he embraces with enthusiasm. He's known to share glimpses of his grandchildren on social media, showing a softer side to the rap legend.
His evolution from controversial rapper to family man mirrors his career progression from gangsta rap pioneer to mainstream entertainment figure, demonstrating his personal growth alongside his professional development.
Return to The Voice
Snoop Dogg is heading back to NBC's hit singing competition "The Voice," continuing his role as a coach on the popular show. His return to the program highlights his ongoing presence in mainstream television and his ability to connect with aspiring musicians.
On May 13, 2024, it was announced that Snoop would be featured as a coach on the 26th season of The Voice, which aired from September to December 2024. Following the success of that season, on April 23, 2025, it was confirmed that Snoop will return as a coach for the 28th season, set to air in the latter half of 2025.
His coaching style, which blends industry knowledge with his laid-back personality, has made him a fan favorite on the show. This continued relationship with NBC further cements Snoop's status as a versatile entertainment figure who has successfully transitioned from music to television.
Second Gospel Album: Altar Call
Snoop Dogg has announced his second gospel album titled "Altar Call," a project that pays tribute to his late mother, Beverly Tate, who passed away in October 2021. This album follows his first gospel release, "Bible of Love," which came out in 2018 after Snoop identified as a "born-again Christian."
Spiritual Journey
Snoop's gospel albums represent his spiritual side, which has been a part of his life since childhood when he sang in his church choir. His mother was a significant influence on his spiritual development.
Tribute to Mother
The album serves as a heartfelt tribute to Beverly Tate, whose passing deeply affected Snoop. He has spoken about how the project honors her memory and the values she instilled in him.
Musical Evolution
This gospel project represents another facet of Snoop's diverse musical catalog, which has expanded from gangsta rap to reggae (as Snoop Lion), funk, and now gospel music.
Gin Brand Lounge Opening
Dr. Dre and Snoop Dogg are expanding their business partnership with the opening of a lounge for their gin brand. Surprisingly, the venue isn't located in California or New York, but in a strategic location aimed at broadening the brand's reach.
In February 2024, Snoop Dogg launched a range of pre-mixed cocktails with Dr. Dre named after their hit single, "Gin and Juice." The product line includes flavors such as apricot, citrus, melon, and passion fruit. Later in 2024, they released a luxury gin called "Still G.I.N.," a reference to the track "Still D.R.E." The Venetian glass bottle was designed by Ini Archibong.
This venture represents another successful business collaboration between the longtime musical partners, who have worked together since Snoop's debut on Dr. Dre's "The Chronic" in 1992.
USC Commencement Speaker
Snoop Dogg was announced as the commencement speaker at the USC Marshall School of Business 2025 graduation ceremony, marking a significant honor for the Long Beach native. This prestigious speaking engagement highlights Snoop's evolution from controversial rapper to respected business figure and cultural icon.
The selection of Snoop as commencement speaker reflects his business acumen and entrepreneurial success across multiple industries, including music, media, cannabis, food and beverage, and technology investments.
From his humble beginnings in Long Beach to addressing graduates at one of the nation's top business schools, Snoop's journey embodies the entrepreneurial spirit and adaptability that business students aspire to develop.
This appearance at USC is particularly meaningful given Snoop's Southern California roots and his connection to the region that shaped his career and identity.
Snoop Dogg's Seven Grandchildren
Despite his larger-than-life public persona, Snoop Dogg embraces his role as a grandfather to seven grandchildren. His journey into grandparenthood began in 2015 when his eldest son, Cordé Broadus, had a son with his girlfriend, Jessica Kyzer.
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Grandchildren
Snoop Dogg currently has seven grandchildren, making him a proud "Grandsnoop"
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Children
Snoop has four children: Cordé, Cordell, Cori, and Julian
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Years of Marriage
Snoop has been married to his high school sweetheart Shante Taylor since 1997
Tragically, Cordé's son Kai Love passed away in September 2019, just ten days after birth. Despite this heartbreak, Snoop continues to be a devoted grandfather, often sharing family moments on social media that reveal his softer side away from the spotlight.
Cori "Chocc" Broadus: Musical Journey
Cori "Chocc" Broadus, Snoop Dogg's daughter, is carving her own path in the music industry while navigating personal growth and health challenges. Born on June 22, 1999, Cori is the youngest of Snoop and Shante Taylor's three children together.
As she develops her musical identity, Cori has been redefining herself through her art, drawing inspiration from her famous father while establishing her own unique voice. Her journey represents the next generation of the Broadus family's musical legacy.
Beyond music, Cori has been open about her personal struggles, including her battle with lupus, which she was diagnosed with as a child. Her transparency about these challenges has resonated with fans and helped raise awareness about the autoimmune disease.
Million-Dollar Wedding Gift
Generous Father
In a stunning display of generosity, Snoop Dogg surprised his daughter Cori with a $1 million gift for her wedding. This extraordinary gesture highlights the close relationship between Snoop and his only daughter, as well as his commitment to supporting his children's milestones.
The substantial gift demonstrates not only Snoop's financial success but also the importance he places on family celebrations and traditions.
Family Values
Despite his public image and busy career, Snoop has consistently prioritized his family. His relationship with his daughter Cori has been particularly special, with Snoop often expressing his pride in her accomplishments and supporting her through health challenges.
This wedding gift represents another chapter in their father-daughter relationship and Snoop's ongoing dedication to being present for his family's important moments.
Executive Producer for "1992" Film
Snoop Dogg has joined the film "1992" as an executive producer, a project notable for being one of Ray Liotta's final films before his passing. The movie, set for a late summer release with Lionsgate, adds to Snoop's growing portfolio of film production credits.
The film's title, "1992," holds particular significance in Snoop's career timeline, as it was the year he made his debut on Dr. Dre's "Deep Cover" and "The Chronic," launching his journey to hip-hop stardom. This connection to a pivotal year in both Snoop's career and hip-hop history likely influenced his decision to join the project.
As an executive producer, Snoop brings his cultural influence and business acumen to the film, continuing his expansion beyond music into various entertainment ventures.
Publishing Deal with Reservoir Media
Snoop Dogg and Death Row Records have signed significant publishing deals with Reservoir Media, marking an important business move for Snoop's music catalog. This partnership represents a strategic step in managing the rights to Snoop's extensive body of work.
Publishing Rights
The deal with Reservoir Media secures publishing arrangements for Snoop's music catalog, ensuring proper management of his intellectual property.
Business Growth
This agreement follows Snoop's acquisition of Death Row Records in 2022, demonstrating his continued business expansion in the music industry.
Legacy Management
The publishing deal helps protect and monetize Snoop's musical legacy, which spans over three decades and includes numerous hit records.
From Rap Rebel to America's Most Lovable Person
Snoop Dogg's remarkable transformation from controversial gangsta rapper to beloved mainstream entertainment figure represents one of the most successful image evolutions in popular culture. In an exclusive interview, Snoop reflected on this journey and his current status as what many call "America's Most Lovable Person."
This transformation didn't happen overnight. Over decades, Snoop has strategically expanded his brand beyond music into television, film, business ventures, and family-friendly entertainment. His partnerships with figures like Martha Stewart have helped introduce him to entirely new audiences.
Despite this evolution, Snoop has maintained authenticity throughout his career changes, allowing him to retain his original fan base while continually attracting new admirers across demographic boundaries.
NBC's New Voice of the People
Snoop Dogg has been embraced by NBC as their "New Voice of the People," reflecting his growing presence on the network and his broad appeal across diverse audiences. This designation highlights Snoop's evolution into a mainstream media personality with cross-generational appeal.
His work with NBC spans multiple programs, including his role as a coach on "The Voice," his upcoming New Year's Eve special, and his memorable coverage of the 2024 Paris Olympics, which earned him two Sports Emmy Awards.
Snoop's Olympics commentary in particular demonstrated his ability to connect with viewers through his authentic, unfiltered reactions and observations. His enthusiasm and unique perspective made him a standout media personality during the games.
This partnership with NBC represents another successful chapter in Snoop's career evolution, as he continues to expand his presence in mainstream entertainment while maintaining his distinctive personality and cultural relevance.
B.O.D.R. (Bacc on Death Row) Album Release
Snoop Dogg released his album "B.O.D.R." (Bacc on Death Row) in 2022, marking a significant full-circle moment in his career as he returned to the label where he started. This release coincided with Snoop's acquisition of Death Row Records, the legendary label that launched his career in the early 1990s.
The album's title directly references Snoop's return to Death Row, creating a narrative of homecoming and reclamation. By purchasing the label and releasing new music under its banner, Snoop took control of both his past and future musical legacy.
"B.O.D.R." represented not just a new collection of music but a symbolic statement about ownership, legacy, and Snoop's enduring influence in hip-hop nearly three decades after his debut.
Super Bowl LVI Halftime Show
Snoop Dogg delivered a memorable performance at the Super Bowl LVI Halftime Show, joining Dr. Dre, Eminem, Mary J. Blige, and Kendrick Lamar for a celebration of hip-hop that captivated millions of viewers worldwide. The performance took place on February 13, 2022, at SoFi Stadium in Inglewood, California.
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Announcement
Snoop's participation in the Super Bowl Halftime Show was announced months in advance, generating significant anticipation among fans.
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Historic Performance
The show represented a landmark moment for hip-hop culture on one of entertainment's biggest stages, featuring iconic West Coast rap classics.
3
Cultural Impact
Snoop's performance further cemented his status as a hip-hop legend and cultural icon, introducing his music to new generations of fans.
4
Career Milestone
The Super Bowl appearance marked another major achievement in Snoop's evolution from controversial rapper to beloved mainstream entertainment figure.
Algorithm Album Release
In November 2021, Snoop Dogg released his 19th studio album titled "Algorithm." The project showcased Snoop's versatility and his ability to bring together different artists and sounds under his creative vision.
The album featured a diverse array of collaborators, demonstrating Snoop's continued relevance across different generations of hip-hop artists. As an executive creative and strategic consultant at Def Jam Recordings, Snoop leveraged his industry connections and expertise to create a cohesive musical experience.
"Algorithm" represented another chapter in Snoop's prolific career, highlighting his adaptability and enduring influence in the ever-evolving landscape of hip-hop and R&B music.
Breaking the Algorithm
Creative Vision
With his album "Algorithm," Snoop Dogg set out to break conventional patterns in music creation and distribution. The project reflected his perspective on the music industry and his approach to bringing together diverse talents.
As the title suggests, the album challenged predictable formulas in music, with Snoop curating a collection of tracks that showcased both established and emerging artists.
Industry Influence
The album's release coincided with Snoop's role at Def Jam Recordings, where he served as an executive creative and strategic consultant. This position allowed him to influence the label's direction while developing his own projects.
"Breaking the Algorithm" became both the theme of the album and a philosophy for Snoop's approach to the music business in this phase of his career.
Pre-Release Party Celebration
Snoop Dogg hosted an exclusive pre-release party to celebrate the upcoming launch of his "Algorithm" album. The event brought together collaborators, industry figures, and friends for a first listen of the project before its public release.
Pre-release parties have become a tradition in the music industry, allowing artists to showcase their work in a controlled environment and generate buzz before the official release. For Snoop, this event represented not just a celebration of new music but an opportunity to strengthen relationships within the industry.
The gathering highlighted Snoop's status as both an artist and an industry leader, bringing together his roles as performer and executive in a social setting that celebrated creativity and collaboration.
Mount Westmore: Big Subwoofer Release
Mount Westmore, the supergroup consisting of West Coast rap legends Snoop Dogg, Ice Cube, E-40, and Too $hort, released their highly-anticipated single "Big Subwoofer" in October 2021. The track represented a historic collaboration between four pillars of West Coast hip-hop who have collectively shaped the genre for decades.
Legendary Collaboration
Mount Westmore brings together four iconic West Coast rappers with over 30 years of experience each in the music industry.
West Coast Sound
"Big Subwoofer" delivers the classic G-funk sound that made these artists famous, updated for contemporary audiences.
Group Project
The single preceded the group's full album "Snoop Cube 40 $hort," which was released in 2022, featuring more collaborations between these hip-hop veterans.
Joining Def Jam as Executive Creative Consultant
In June 2021, Snoop Dogg joined Def Jam Recordings as an executive creative and strategic consultant, marking a significant expansion of his role in the music industry beyond performing. This position allowed Snoop to influence the iconic label's direction while mentoring new artists.
As part of his role, Snoop worked across Def Jam's executive team and artist roster, focusing on A&R and creative development. He reported to Universal Music Group chairman & CEO Sir Lucian Grainge as well as Def Jam interim chairman and CEO Jeffrey Harleston.
One of his notable achievements in this position was signing rapper Benny the Butcher to the label, which he announced on Joe Rogan's podcast in November 2021. This executive role demonstrated Snoop's evolution from artist to music industry leader.
City of Hope's Songs of Hope Honor
Snoop Dogg received the Sony ATV Music Publishing "Social Leadership" Award at City of Hope's Music, Film and Entertainment Industry Group's 15th Annual Songs of Hope. This recognition highlighted Snoop's contributions beyond music, acknowledging his social impact and community involvement.
City of Hope is a renowned independent research and treatment center for cancer, diabetes, and other life-threatening diseases. The organization's annual Songs of Hope event brings together music industry professionals to raise funds for vital research and treatment programs.
The "Social Leadership" award specifically recognized Snoop's efforts in community development, including his youth football league which has provided opportunities for thousands of young people in Southern California since 2005.
This honor reflects the broader impact of Snoop's career beyond entertainment, showcasing his commitment to giving back and creating positive change in communities.
Xzibit's Platinum Plaque for "Bitch Please"
Rapper Xzibit received a platinum plaque for his collaboration with Snoop Dogg and Nate Dogg on the track "Bitch Please." This certification marked a significant achievement for the song, which was released on Xzibit's album "40 Dayz & 40 Nightz" in 1998.
The collaboration between these three artists exemplified the interconnected nature of West Coast hip-hop during this era, with artists frequently appearing on each other's projects. Nate Dogg, who was Snoop's cousin, provided his signature melodic hooks, while Snoop delivered his characteristic smooth verses.
Achieving platinum status (representing one million units sold) highlighted the commercial success of this collaboration and its lasting impact on hip-hop culture.
Banda MS Collaboration: Two Cultures, One Stage
In a groundbreaking cultural crossover, Snoop Dogg collaborated with popular Mexican band Banda MS for a project titled "Two Cultures, One Stage." This unique partnership brought together hip-hop and regional Mexican music, creating a bridge between two distinct musical traditions and their respective audiences.
Cultural Fusion
The collaboration represented a significant cross-cultural exchange, blending Snoop's hip-hop style with Banda MS's traditional Mexican banda sound.
Musical Innovation
By working with Banda MS, Snoop continued his tradition of musical experimentation, demonstrating his versatility and willingness to explore different genres.
Audience Expansion
This partnership allowed both artists to reach new listeners, introducing Snoop to Banda MS fans and vice versa, creating a unique cultural exchange.
SAP Center 25 Festival Weekend
Hip-hop legends Ice Cube, E-40, and Snoop Dogg joined forces to celebrate the SAP Center's 25th anniversary festival weekend. The event brought together these influential West Coast artists for performances that highlighted their contributions to hip-hop culture and their enduring popularity.
The SAP Center in San Jose, California, marked its quarter-century milestone with this star-studded lineup, drawing fans from across generations who have followed these artists throughout their decades-long careers.
This performance foreshadowed the later formation of Mount Westmore, the supergroup featuring Snoop Dogg, Ice Cube, E-40, and Too $hort. The festival appearance demonstrated the natural chemistry between these West Coast icons and their collective appeal to live audiences.
Early Life and Background
Calvin Cordozar Broadus Jr. was born on October 20, 1971, in Long Beach, California, to Beverly Tate and Vernell Varnado. His father, a Vietnam War veteran, singer, and mail carrier, left the family just three months after Snoop's birth. Calvin was subsequently named after his stepfather, Cordozar Calvin Broadus Sr.
As a young boy, he earned the nickname "Snoopy" from his mother due to his love for and resemblance to the Peanuts cartoon character. This childhood nickname would later evolve into his famous stage name.
Raised Baptist, Snoop began singing and playing piano at Golgotha Trinity Baptist Church from a very young age. His mother, a church choir member, was one of his "prime musical influences" growing up, introducing him to old-school R&B music.
Musical Beginnings
Early Rap Career
Snoop Dogg began rapping in sixth grade, often drawing crowds in school hallways with his freestyle abilities. "When I rapped in the hallways at school I would draw such a big crowd that the principal would think there was a fight going on. It made me begin to realize that I had a gift," Snoop recalled.
In his teenage years, while navigating the challenges of growing up in Long Beach, Snoop continued to develop his musical talents.
213 Formation
With his cousins Nate Dogg and Lil' ½ Dead, along with friend Warren G, Snoop recorded homemade tapes under the group name 213 (named after the area code of Long Beach at that time).
A pivotal moment came when one of Snoop's early freestyle recordings over En Vogue's "Hold On" found its way to Dr. Dre, who was so impressed that he invited Snoop to audition for his label Death Row Records in 1991.
Death Row Records Era
When Snoop Dogg began recording professionally, he adopted the stage name Snoop Doggy Dogg. After being introduced to Dr. Dre by Warren G, Snoop signed with Dre's label, Future Shock Records (which later became Death Row Records).
Dr. Dre began working with Snoop, first on the theme song of the 1992 film "Deep Cover," and then on Dr. Dre's debut solo album "The Chronic." Snoop's distinctive voice, laid-back delivery, and memorable verses on "The Chronic" helped establish him as a rising star in hip-hop before he even released his own album.
This intense exposure played a considerable part in making Snoop's debut album, "Doggystyle," the critical and commercial success that it was when it released in 1993.
Doggystyle Album Success
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Chart Position
Doggystyle debuted at number one on the Billboard 200 chart
806K
First Week Sales
The album sold an impressive 806,000 copies in its first week of release
4X
Platinum Certification
Doggystyle received quadruple platinum certification from the RIAA
Fueling the ascendance of West Coast G-funk hip-hop, the singles "Who Am I (What's My Name)?" and "Gin and Juice" reached the top ten most-played songs in the United States, and the album stayed on the Billboard charts for several months.
Produced entirely by Dr. Dre, "Doggystyle" featured Snoop's signature drawled lyrics and established him as a major force in hip-hop. The album's success made Snoop one of the most prominent figures in the gangsta rap movement of the early 1990s.
Legal Challenges in the 1990s
In 1993, Snoop Dogg faced serious legal troubles when he was charged with first-degree murder for the shooting of a member of a rival gang. The case became a high-profile example of the intersection between hip-hop and the legal system during this era.
After a lengthy legal process, Snoop was acquitted on February 20, 1996. According to Snoop, after his acquittal, he did not want to continue living the "gangsta" lifestyle, as he felt that continuing his behavior would result in his assassination or a prison term.
A short film about Snoop's murder trial, "Murder Was the Case," was released in 1994, along with an accompanying soundtrack. The case was finally closed in 2024, bringing formal conclusion to a legal matter that had followed Snoop for decades.
Tha Doggfather and Leaving Death Row
By the time Snoop Dogg's second album, "Tha Doggfather," was released in November 1996, the hip-hop landscape had changed dramatically. The death of Tupac Shakur and the racketeering indictment of Death Row co-founder Suge Knight cast a shadow over the label.
Dr. Dre had left Death Row earlier in 1996 due to contract disputes, so Snoop co-produced "Tha Doggfather" with Daz Dillinger and DJ Pooh. The album featured a distinct change of style from "Doggystyle," with a somewhat softer approach to the G-funk style.
While "Tha Doggfather" sold reasonably well, it was not as successful as its predecessor. Following its release, Snoop's relationship with Death Row deteriorated further.
Realizing he was subject to an ironclad time-based contract that gave Death Row ownership of his work for years, Snoop refused to produce more tracks for Suge Knight other than the insulting "Fuck Death Row" until his contract expired. This period marked the end of Snoop's association with the label that had launched his career.
No Limit Records Era
In March 1998, Snoop Dogg signed with Master P's No Limit Records (distributed by Priority/EMI Records) and debuted on the label with "Da Game Is to Be Sold, Not to Be Told" later that year. This move represented a fresh start for Snoop after his departure from Death Row Records.
Explaining his decision to join No Limit, Snoop said: "Snoop Dogg is universal so he can fit into any camp-especially a camp that knows how to handmake shit; and, No Limit hand makes material. They make material fittin' to the artist and they know what type of shit Snoop Dogg is supposed to be on. That's why it's so tight."
His other albums on No Limit were "No Limit Top Dogg" in 1999 (selling over 1,510,000 copies) and "Tha Last Meal" in 2000 (selling over 2,100,000). During this period, Snoop also published his autobiography, "Tha Doggfather."
Evolution of Musical Style
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1992-1996: G-Funk Era
Snoop's early career was defined by the West Coast G-funk sound pioneered with Dr. Dre, characterized by laid-back delivery over funk-influenced beats.
2
1998-2000: No Limit Sound
During his time with No Limit Records, Snoop adapted to the label's production style while maintaining his distinctive vocal approach.
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2002-2009: Mainstream Evolution
Snoop embraced a more commercially oriented sound, collaborating with producers like Pharrell and scoring hits like "Drop It Like It's Hot" and "Beautiful."
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2012-2013: Reggae Exploration
As Snoop Lion, he released the reggae album "Reincarnated," representing a significant departure from his hip-hop roots.
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2018-Present: Genre Diversity
Recent years have seen Snoop explore gospel, funk, and return to his classic sound while continuing to collaborate across musical boundaries.
Mainstream Breakthrough with Pharrell
In June 2004, Snoop Dogg signed to Geffen Records/Star Trak Entertainment, both distributed by Interscope Records. Star Trak was headed by producer duo The Neptunes, which produced several tracks for Snoop's 2004 release "R&G (Rhythm & Gangsta): The Masterpiece."
"Drop It Like It's Hot" (featuring Pharrell), the first single released from the album, became a massive hit and marked Snoop Dogg's first single to reach number one on the Billboard Hot 100. The collaboration with Pharrell Williams helped introduce Snoop to new audiences and solidified his position in mainstream pop culture.
The album sold 1,730,000 copies in the U.S. alone, and most of its singles were heavily played on radio and television. This era represented a commercial peak for Snoop, as he successfully transitioned from gangsta rap pioneer to pop culture icon.
Snoop Lion Transformation
Rastafari Conversion
In 2012, following a trip to Jamaica, Snoop Dogg converted to Rastafari and adopted the alias Snoop Lion. This spiritual transformation represented a significant shift in both his personal beliefs and musical direction.
Snoop claimed that during his time in Jamaica, he was rechristened Snoop Lion by a Rastafari priest. He embraced this new identity as part of his spiritual journey.
Reincarnated Album
Under the Snoop Lion moniker, he released a reggae album titled "Reincarnated" in 2013, along with a namesake documentary film about his Jamaican experience. The album represented a complete departure from his hip-hop roots.
Snoop stated at the time: "I have always said I was Bob Marley reincarnated," though this claim and his adoption of Rastafari culture drew criticism from some members of the Jamaican Rastafari community.
Gospel Journey: Bible of Love
In 2018, Snoop Dogg embraced yet another musical direction by releasing "Bible of Love," his first gospel album. This project came after Snoop identified as a "born-again Christian" and represented his return to his religious roots.
Snoop was raised Baptist and began singing and playing piano at Golgotha Trinity Baptist Church when he was very young. His mother, a member of the church choir, was one of his "prime musical influences" growing up and introduced him to old-school R&B music.
The gospel album allowed Snoop to explore his faith through music while showcasing another dimension of his versatility as an artist. "Bible of Love" demonstrated that even after decades in the industry, Snoop continued to evolve and surprise audiences with new creative directions.
Acquisition of Death Row Records
Full Circle Moment
In February 2022, Snoop Dogg acquired Death Row Records from MNRK Music Group (formerly eOne Music), bringing his career full circle by taking ownership of the label that launched him to stardom.
Legacy Preservation
The acquisition allowed Snoop to control and preserve the legacy of the iconic hip-hop label that was instrumental in defining West Coast rap in the 1990s.
Business Expansion
This purchase represented a significant business move for Snoop, adding a historic record label to his growing portfolio of entertainment and lifestyle ventures.
New Releases
Snoop revived the label by releasing his album "BODR" (Bacc on Death Row) shortly after the acquisition, bringing new music to the legendary imprint.
Paris Olympics 2024 Involvement
Snoop Dogg made a significant impact at the 2024 Summer Olympics in Paris, France, serving as a correspondent for NBC and Peacock while also performing during the closing ceremony. His enthusiastic coverage and genuine reactions to various Olympic events made him a standout media personality during the games.
On August 11, 2024, Snoop appeared during the Olympics closing ceremony, performing a rendition of "Drop It Like It's Hot" and then, along with Dr. Dre, "The Next Episode." Earlier, on July 23, 2024, he was named as one of the final torchbearers of the Olympic flame before the opening ceremony, carrying it through the suburb of Saint-Denis, home to the athletes' village.
His Olympics work earned him two Sports Emmy Awards, recognizing his unique contribution to sports broadcasting and entertainment.
Gin & Juice Business Venture
Product Launch
In February 2024, Snoop Dogg launched a range of pre-mixed cocktails with Dr. Dre named after their hit single, "Gin and Juice." The product line includes flavors such as apricot, citrus, melon, and passion fruit, bringing the iconic song to life as a commercial beverage.
Later in 2024, they released a luxury gin called "Still G.I.N.," a reference to the track "Still D.R.E." The Venetian glass bottle was designed by Ini Archibong.
Record-Breaking Cocktail
In 2018, Snoop set a Guinness World Record for the "Largest paradise cocktail" when he mixed a giant "Gin and Juice" drink at the BottleRock Napa Valley music festival. The record-breaking cocktail contained 180 bottles of gin and 156 bottles of juice.
This world record achievement foreshadowed Snoop's later business venture in the beverage industry, connecting his musical legacy with entrepreneurship.
Missionary Album with Dr. Dre
In 2024, Snoop Dogg released "Missionary," an album entirely produced by Dr. Dre, serving as a spiritual sequel to Snoop's first album "Doggystyle," which was also produced by Dr. Dre. This collaboration represented a reunion of one of hip-hop's most successful artist-producer partnerships.
The album's first single "Gorgeous" was released on November 1, 2024, followed by the album's release on December 13, 2024, via Death Row/Aftermath and Interscope. "Missionary" featured guest appearances from Eminem, Dr. Dre, 50 Cent, Method Man, and Sting.
The project received generally favorable reviews, with praise directed towards Snoop's lyrics and Dr. Dre's production. It became Snoop's highest-charting album since 2015, peaking within the top twenty of the Billboard 200.
Iz It a Crime? Surprise Album
On May 15, 2025, Snoop Dogg surprised fans by releasing "Iz It a Crime?", a new album that came with little advance promotion. This release strategy has become increasingly common in the music industry, allowing artists to generate immediate buzz without extended marketing campaigns.
The album features collaborations with several contemporary artists, continuing Snoop's tradition of working with both established stars and emerging talents. "Iz It a Crime?" showcases Snoop's enduring relevance in hip-hop while maintaining his distinctive style and delivery.
This release demonstrates Snoop's continued productivity and creative output, adding another chapter to his extensive discography that spans over three decades in the music industry.
Television Career Highlights
Martha & Snoop's Potluck Dinner Party
Snoop's cooking show with Martha Stewart became a surprise hit, showcasing their unlikely friendship and chemistry while bringing together guests from different entertainment worlds.
The Voice
As a coach on NBC's singing competition, Snoop brings his industry experience and unique personality to mentor aspiring musicians.
The Joker's Wild
Snoop hosted this revival of the classic game show, putting his own spin on the format and demonstrating his skills as an engaging television host.
Film Career and Productions
Throughout his career, Snoop Dogg has appeared in numerous films and television episodes, demonstrating his versatility as an entertainer beyond music. His starring roles include "The Wash" (with Dr. Dre) and the horror film "Bones," while he has also appeared in supporting and cameo roles in films like "Half Baked," "Training Day," "Starsky & Hutch," and "Brüno."
In 2005, Snoop founded his own production company, Snoopadelic Films. Their debut film was "Boss'n Up," inspired by Snoop's album "R&G," starring Lil Jon and Trina. This venture into film production represented another expansion of Snoop's entertainment portfolio.
More recently, Snoop has taken on executive producer roles, including for the film "1992," one of Ray Liotta's final films before his passing.
Youth Football League
Community Impact
Since 2005, Snoop Dogg has operated a youth football league in the Los Angeles area, providing opportunities for thousands of young people to participate in organized sports. The Snoop Youth Football League became the largest youth football organization in Southern California, with 50 teams and more than 1,500 players as of 2018.
Snoop has claimed that at least 20 of his former pupils have gone on to play with the NFL, demonstrating the program's success in developing athletic talent.
Special Stars Division
Since 2017, Snoop has also run a special-needs division called Snoop Special Stars for anyone 5 years or older with a physical, mental, or developmental disability. This inclusive approach ensures that all children have the opportunity to participate in sports activities.
The youth football league represents one of Snoop's most significant and lasting contributions to community development, providing structure, mentorship, and athletic opportunities for young people.
Business Ventures and Investments
Cannabis Industry
Snoop has established himself as a pioneer in the legal cannabis industry with ventures including Leafs By Snoop, investments in delivery startup Eaze, and his cannabis media platform Merry Jane.
Food and Beverage
His ventures include the "Gin & Juice" cocktail line with Dr. Dre, a cookbook "From Crook to Cook," and wine releases under the "Snoop Cali Red" label with 19 Crimes.
Technology
Snoop has invested in tech companies including Reddit and created his own esports league called the "Gangsta Gaming League," while also joining FaZe Clan as a board member (though he resigned in 2023).
Record Label Ownership
Throughout his career, Snoop Dogg has established himself not just as an artist but as a music business executive and label owner. On July 6, 1995, Doggy Style Records, Inc., a record label founded by Snoop, was registered with the California Secretary of State as business entity number C1923139.
In 2009, Snoop was appointed creative chairman of Priority Records, giving him executive control over a major label. His most significant label acquisition came in February 2022, when he purchased Death Row Records from MNRK Music Group, taking ownership of the legendary label that launched his career in the early 1990s.
As a label owner, Snoop has signed and developed artists while also creating platforms for his own musical releases, demonstrating his business acumen alongside his artistic talents.
Professional Wrestling Involvement
Snoop Dogg has made numerous appearances in professional wrestling over the years, establishing himself as a recurring celebrity presence in the industry. His involvement with WWE dates back to 2008, when he served as Master of Ceremonies for a match at WrestleMania XXIV.
In 2021, Snoop appeared on AEW Dynamite, where he performed a splash from the top rope onto Serpentico after a match. This physical involvement in wrestling demonstrated Snoop's willingness to participate beyond just guest appearances.
Most recently, at WrestleMania XL in 2023, Snoop delivered The Rock's signature move, The People's Elbow, to The Miz after Shane McMahon suffered an injury during the segment. WWE executive Triple H later praised Snoop for saving the segment by improvising when the planned routine couldn't be completed.
Family Life
Snoop Dogg married his high school sweetheart, Shante Taylor, on June 14, 1997. Though they briefly filed for divorce in 2004, the couple renewed their vows on January 12, 2008, demonstrating their commitment to their relationship despite the challenges of fame.
Together, they have three children: sons Cordé (born August 21, 1994) and Cordell (born February 21, 1997), and daughter Cori (born June 22, 1999). Snoop also has a son named Julian Corrie Broadus (born 1998) from a relationship with Laurie Holmond.
Family has remained a central part of Snoop's life throughout his career, with his evolution as a father and grandfather paralleling his growth as an artist and public figure.
Sports Fandom
Football
Snoop is an avid fan of the Pittsburgh Steelers, having followed the team since the 1970s while watching games with his grandfather. He's also known to support the Las Vegas Raiders, Los Angeles Rams, and Dallas Cowboys.
Basketball
A dedicated Los Angeles Lakers supporter, Snoop is frequently seen courtside at games and has developed relationships with many NBA players over the years.
Hockey
Surprisingly, Snoop is a passionate ice hockey fan, supporting teams like the Los Angeles Kings and Pittsburgh Penguins. He even appeared as a guest commentator and playable character in the video game NHL 20.
Olympics
In 2024, Snoop's enthusiasm for sports was on full display during his coverage of the Paris Olympics for NBC, where his genuine reactions and commentary earned him widespread praise and two Sports Emmy Awards.
Religious Journey
Baptist Upbringing
Snoop Dogg was raised Baptist and began singing and playing piano at Golgotha Trinity Baptist Church when he was very young. His mother, a member of the church choir, was one of his "prime musical influences" growing up.
In his 1999 autobiography, he wrote: "These days I look to God to get me through each day, to guide me on my path and to help others along their way. He's taken me this far; I've got no reason to believe He won't be with me for the rest of the ride."
Spiritual Exploration
In 2009, it was reported that Snoop had joined the Nation of Islam, appearing at their annual Saviours' Day holiday and praising minister Louis Farrakhan.
In 2012, Snoop converted to Rastafari following a trip to Jamaica, adopting the name Snoop Lion. By 2018, Snoop had returned to Christianity, releasing the gospel album "Bible of Love" and identifying as a "born-again Christian."
Charitable Work
Throughout his career, Snoop Dogg has been involved in numerous charitable initiatives, though he has often kept his philanthropy relatively private to avoid the perception that his donations are publicity stunts.
Youth Football League
Founded in 2005, Snoop's youth football league provides opportunities for at-risk youth in Southern California, with over 1,500 players and 50 teams at its peak.
Thanksgiving Giveaways
Snoop partners with city officials to annually give away turkeys to the less fortunate in Inglewood, California, at Thanksgiving, distributing 3,000 turkeys in 2016 alone.
Flint Water Crisis
In 2016, Snoop hosted a basketball fundraiser called "Hoops 4 Water" for Flint, Michigan, to help address the city's water crisis.
Political Views and Activism
Snoop Dogg has used his platform to express political views and engage in activism throughout his career. Following the deadly shooting of five police officers in Dallas on July 7, 2016, Snoop and fellow rapper The Game organized and led a peaceful march to the Los Angeles Police Department headquarters.
The subsequent private meeting with Mayor Eric Garcetti and Police Chief Charlie Beck, and news conference was, according to Snoop, "to get some dialogue and the communication going." The march and conference were part of an initiative called "Operation H.U.N.T.," serving as a police brutality protest in response to the police shooting and killing of two black men, Philando Castile and Alton Sterling.
Snoop has advocated for the defunding of police departments, saying: "We need to start taking that money out of their pocket and put it back into our communities where we can police ourselves."
Musical Style and Influence
Vocal Delivery
Snoop is known for his distinctive drawled lyrics, described by music journalist Chuck Philips as softer compared to other rappers. AllMusic notes his "drawled, laconic rhyming" style.
Lyrical Techniques
His lyrics often feature melodic rhyming, repetition, word play, laconic phrases, syncopation, and alliteration, creating his signature flow.
Freestyle Ability
Snoop is known to freestyle some of his lyrics on the spot. Lady of Rage noted, "When I worked with him earlier in his career, that's how he created his stuff... he would freestyle."
Cultural Impact
Snoop popularized the use of "-izzle speak" in pop culture and helped introduce G-funk to a new generation through his groundbreaking debut album.
Awards and Recognition
Throughout his career, Snoop Dogg has received numerous awards and accolades recognizing his contributions to music, entertainment, and culture. His achievements include an American Music Award, a Primetime Emmy Award, two Sports Emmy Awards, and 17 Grammy Award nominations.
In 2011, Snoop received the BMI Icon Award, and in 2018, he was awarded a star on the Hollywood Walk of Fame, cementing his status as an entertainment legend. In 2023, he was inducted into the Songwriters Hall of Fame, honoring his lyrical contributions to hip-hop.
Most recently, Time magazine named Snoop Dogg one of the 100 most influential people of 2025, recognizing his broad cultural impact beyond music. These honors reflect Snoop's evolution from controversial rapper to beloved cultural icon with influence across multiple industries.
Legacy and Cultural Impact
Hip-Hop Pioneer
Snoop Dogg is widely regarded as one of the greatest and most influential rappers of all time. Publications like The Washington Post, Billboard, and NME have called him a "West Coast icon," while Press-Telegram described him as "an icon of gangsta rap."
His debut album "Doggystyle" proved that rappers "could reinvent themselves," expanding rap's vocabulary, changing hip-hop fashions, and helping introduce G-funk to a new generation.
Cultural Evolution
Perhaps most remarkably, Snoop has successfully transformed his image from controversial gangsta rapper to beloved mainstream entertainment figure, maintaining relevance across three decades in the public eye.
His influence extends beyond music to language (popularizing "-izzle" speak), fashion, television, business, and broader popular culture, making him one of the most recognizable and enduring figures in entertainment.
Discography Overview

Studio Albums
Snoop has released 20 solo studio albums, from "Doggystyle" (1993) to "Iz It a Crime?" (2025), showcasing his evolution across different musical styles and eras.
Collaborative Albums
His collaborative projects include work with 213, Tha Eastsidaz, Wiz Khalifa, 7 Days of Funk, Daz Dillinger, and Mount Westmore, demonstrating his versatility as a collaborator.
Mixtapes & EPs
Snoop has released numerous mixtapes and EPs throughout his career, often using these formats to experiment with different sounds or collaborate with emerging artists.
Hit Singles
His most successful singles include "Drop It Like It's Hot," "Gin and Juice," "What's My Name?," "Beautiful," and "Young, Wild & Free," many of which have become cultural touchstones.